Don't lose money in San Diego

Make sure you make a profitable real estate investment. It takes less than one hour.

Yes, investing in real estate is a solid option in 2025 in San Diego

Last updated on 

Our industry specialist has reviewed and approved the final article. Also, some of the data presented here have been integrated into the San Diego real estate spreadsheet template.

Thinking of buying in San Diego? Get our financial spreadsheet tailored to this specific market.

1) San Diego's "vacancy rate" is just 6.5%, showing it's a bustling and competitive market

Signal strength: strong

The vacancy rate in San Diego is 6.5%, which is considered very low. This low vacancy rate indicates that the market is highly occupied and competitive, meaning there is strong demand for rental properties.

When demand is high, it often leads to increased rental prices, making it a potentially lucrative opportunity for property investors. In such a market, properties that are easily rented are typically well-maintained and located in desirable areas.

For instance, modern apartments in downtown San Diego are highly sought after due to their proximity to amenities and employment centers. This makes them a prime choice for renters looking for convenience and lifestyle.

If the vacancy rate were to rise above 10%, it might indicate a less favorable market for property investment.

Sources: NeighborhoodScout, DataUSA, USCensus

2) San Diego boasts a commendable "livability score" of 75, indicating a pleasant living environment

Signal strength: moderate

The livability score of 75 in San Diego is a strong indicator that buying property here is a wise investment.

This score reflects the city's excellent climate, with mild temperatures year-round, making it a desirable place to live. Additionally, San Diego boasts a robust job market, particularly in technology and biotechnology sectors, which attracts a steady influx of professionals seeking housing. The city's diverse cultural and recreational opportunities, from beaches to museums, further enhance its appeal.

These factors contribute to a high demand for housing, which can lead to property value appreciation over time. As a result, investing in real estate in San Diego is likely to yield positive returns.

However, if the livability score were to drop below 60, it might suggest underlying issues that could affect property values negatively.

Source: AreaVibes

housing prices San Diego

3) San Diego's 2025-2026 projects, like "Beyer Park" and "Gaylord Pacific Hotel," are expected to increase real estate values

Signal strength: moderate

San Diego's upcoming infrastructure projects, such as Beyer Park and the Gaylord Pacific Hotel, are poised to boost real estate values in the area, making property investment an attractive prospect.

These projects, part of the city's Capital Improvements Program, are expected to boost the desirability of neighborhoods. For instance, the development of Beyer Park and Mira Mesa Community Park is likely to make these areas more appealing, potentially leading to increased property values. Similarly, the Gaylord Pacific Hotel and Convention Center in Chula Vista will transform the bayfront, enhancing the area's appeal and possibly driving up real estate prices.

Moreover, the city's investment in street resurfacing, with a budget of $104.6 million, aims to improve the overall livability and attractiveness of neighborhoods. Better roads can make areas more desirable to potential buyers, contributing to rising property values. Additionally, projects like the Convoy District Redevelopment and the North Park-Mid-City Bikeways are set to improve transportation and bikeability, further enhancing the appeal of these neighborhoods.

These infrastructure improvements are expected to create a ripple effect, making San Diego a more attractive place to live and invest in. As the city becomes more desirable, property values are likely to rise, offering potential returns for investors.

Sources: Inside San Diego, SD Today, YouTube

4) San Diego's population continues to rise, experiencing a 0.78% growth

Signal strength: moderate

San Diego's population growth, although slow, is a positive indicator for real estate investment. The city experienced a 0.78% increase from 2023 to 2024, reaching a population of 3,345,000.

This steady growth suggests a continued demand for housing, which is crucial for property investors. Even with forecasts predicting a future decline, the current increase supports the idea that there is still a need for residential properties.

Moreover, the region faces a housing shortage of approximately 100,000 units, highlighting an opportunity for investors to meet this demand. The shortage, combined with the current population growth, indicates a potential for property value appreciation.

Additionally, the demand for housing is not solely driven by population numbers but also by job growth and economic factors. San Diego's economy continues to attract new residents, further supporting the real estate market.

Sources: Axios, Synergos Technologies, Macrotrends, SANDAG Regional Growth Forecast

housing prices San Diego

So, is it worth buying property in San Diego? Absolutely!

San Diego's real estate market is a promising investment opportunity.

With a vacancy rate of just 6.5%, the market is bustling and competitive, indicating strong demand for rental properties. This demand often leads to increased rental prices, making it a lucrative opportunity for investors. Additionally, the city's livability score of 75 highlights its excellent climate, robust job market, and diverse cultural offerings, all of which contribute to a high demand for housing and potential property value appreciation.

Upcoming projects like Beyer Park and the Gaylord Pacific Hotel are set to boost real estate values, further boosting the market's attractiveness. San Diego's population growth, albeit slow at 0.78%, underscores a continued demand for housing, supported by a significant housing shortage of approximately 100,000 units. This combination of factors makes investing in San Diego's real estate market a wise decision with the potential for positive returns.

Back to blog

Read more