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Thinking about investing in real estate in Phoenix in 2025? You're on the right track.
Despite economic shifts, the Phoenix market shows promising signs of growth and stability.
In this blog post, we will explore why investing in Phoenix real estate is a smart move.
We rely on solid, up-to-date data and statistics from trusted sources to guide our analysis.
By the end, we will share our own conclusions based on a thorough examination of the facts. Enjoy the read!

How this content was produced 🔎📝
This article offers thoughtful insights and analysis based on reliable sources, but it should not be considered financial advice. We work hard to research, compile, and analyze data to give you a well-informed perspective. However, as you can guess, our analysis involves subjective choices, such as source selection and methods, and it cannot fully capture the market's complexity. Please, always do your own research, consult professionals, and make decisions based on your own judgment. Any financial risks or losses are your responsibility. Additionally, you should know that we have no affiliation with the sources mentioned, ensuring our analysis is completely impartial.
1) Phoenix's "vacancy rate" is just 6.5%, showing it's a bustling and competitive market
Signal strength: strong
The vacancy rate in Phoenix is currently at 6.5%, which is considered very low. This low vacancy rate indicates that the market is highly occupied, meaning there is a strong demand for rental properties.
When demand is high, it often leads to increased rental prices and competition among renters, making it a favorable environment for property investors. In such a competitive market, properties that are well-maintained and located in desirable areas, like modern apartments in the Arcadia neighborhood, tend to be rented out quickly.
These types of properties are appealing because they offer convenience, amenities, and proximity to popular attractions, which are highly sought after by renters. As an investor, purchasing a property in a market with a low vacancy rate can lead to steady rental income and potential appreciation over time.
If the vacancy rate were to rise significantly, say above 10%, it could indicate an oversupply of rental properties, which might make investing less attractive.
Sources: NeighborhoodScout, DataUSA, USCensus
2) Phoenix has a "livability score" of 76, indicating it is a good place to live
Signal strength: moderate
The livability score of 76 in Phoenix is a strong indicator that buying property here is a wise investment. This score reflects the city's excellent climate, which is characterized by over 300 days of sunshine annually, making it a desirable location for many people.
Additionally, Phoenix boasts a robust job market, with a growing tech industry and numerous opportunities in healthcare and education, attracting a steady influx of new residents. The city's affordable cost of living compared to other major U.S. cities further enhances its appeal, ensuring that demand for housing remains high.
These factors contribute to a stable and potentially lucrative real estate market, making Phoenix an attractive option for investors. However, if the livability score were to drop below 60, it might indicate underlying issues that could affect property values negatively.
Source: AreaVibes

We created this infographic to show how property prices in Phoenix compare to other big cities in Arizona. It shows the median price as well as the price per sqft, making it easy to see which places might offer the best value. We hope you find it helpful.
3) Phoenix boasts a strong employment rate of 65.8%
Signal strength: moderate
The employment rate in Phoenix is at 65.8%, which is considered high compared to other regions in the United States.
This high employment rate indicates a strong and stable economy, which is a positive sign for real estate investors. When more people are employed, they have greater purchasing power, leading to increased demand for housing.
In Phoenix, the major employment sectors include healthcare, technology, and finance. Companies like Banner Health and Intel employ a significant number of people, contributing to the city's economic growth.
If the employment rate were to drop below 60%, it might suggest a weakening economy, which could impact real estate investments negatively.
4) By 2026, projects like Halo Vista and Park Algodon in Phoenix are expected to significantly increase real estate values
Signal strength: moderate
Several infrastructure and commercial projects in Phoenix, including Halo Vista and Park Algodon, are set to boost real estate values by 2026, making buying a property there a promising investment opportunity.
The I-10 Wild Horse Pass Corridor Improvements, a significant infrastructure project, aims to enhance transportation efficiency by adding lanes and extending HOV lanes. This will reduce congestion and improve safety, making the area more attractive to potential residents and businesses.
Halo Vista, a $7 billion development project, is expected to create new commercial and residential opportunities. This large-scale development around the Taiwan Semiconductor Manufacturing Co. project will likely increase demand for real estate, driving up property values.
Commercial projects like Park Algodon and Northside at SanTan Village are set to transform the local economy. Park Algodon, a $250 million industrial development, and Northside at SanTan Village, featuring a hotel and retail spaces, will create jobs and attract businesses, further boosting real estate demand.
These projects collectively enhance the area's infrastructure, create commercial opportunities, and improve the quality of life, all of which are key factors in increasing real estate values.
Sources: AZDOT, ABC15, I-10 Wild Horse Pass Corridor, AZ Big Media

Our team designed this infographic to show how competitive the real estate market in Phoenix is vs. other major cities in Arizona. It shows the percentage of sales above the list price, a key indicator of market competition.
5) Phoenix's population is on the rise, experiencing a "1.27%" growth
Signal strength: moderate
The population growth in Phoenix, Arizona, is a key indicator of potential investment opportunities in the real estate market.
Recent data shows that from 2023 to 2024, the Phoenix metro area experienced a 1.27% increase in population, rising from 4,717,000 to 4,777,000 residents. This growth rate is higher than the national average, suggesting a strong demand for housing and infrastructure in the region.
As more people move to Phoenix, the demand for housing is likely to increase, which can lead to appreciation in property values. This trend is supported by the significant population growth observed from 2020 to 2023, where Phoenix added approximately 195,000 people, marking a 4% growth rate.
Looking ahead, projections indicate that Phoenix will continue to grow, with estimates suggesting a 31% increase in population by 2060. This sustained growth is a positive signal for real estate investors, as it implies a continuous need for residential and commercial properties.
Investing in property in a growing city like Phoenix can offer long-term financial benefits, as the increasing population drives demand and potentially boosts property values. The city's growth trajectory positions it as an attractive market for real estate investment.
Sources: Axios, Blazeradioonline, ABC15, Macrotrends, Phoenix Agent Magazine
So, is investing in real estate in Phoenix a solid option in 2025? Absolutely, it is.
Investing in real estate in Phoenix in 2025 is a promising opportunity.
The city's low vacancy rate of 6.5% indicates a bustling market with high demand for rental properties, which often leads to increased rental prices and competition among renters. This environment is ideal for investors seeking steady rental income and potential appreciation.
Moreover, Phoenix's livability score of 76 highlights its appeal as a desirable place to live, thanks to its excellent climate, robust job market, and affordable cost of living. These factors ensure a steady influx of new residents, maintaining high demand for housing.
Additionally, the city's strong employment rate of 65.8% reflects a stable economy, further boosting the real estate market. Upcoming projects like Halo Vista and Park Algodon are expected to significantly increase property values by 2026, making now a strategic time to invest.
Finally, Phoenix's population growth of 1.27% surpasses the national average, indicating a continuous demand for housing. This growth trajectory positions Phoenix as an attractive market for real estate investment, offering long-term financial benefits.
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